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As a fragrance brand owner, I'm constantly engaged with my customer base, fielding inquiries about all things scent-related. From questions about fragrance's tie to memory to seeking the best tips for wear, the curiosity knows no bounds. Back when I first started blogging, I made it a tradition to compile a yearly wrap-up of the most commonly asked questions.  Now, I'm excited to revisit that tradition and share insights with you all. Scents possess a unique power—they can evoke emoti …

Perfume is more than just a scent; it's an expression of personality and style. But, like all good things, there's often a question lingering in the background: does perfume expire? Let's debunk myths surrounding this, and uncover the truth behind the longevity of your favorite scents. Do Perfumes Have an Expiry Date? The notion of perfume expiration can be a perplexing one. While some may argue that fragrances last forever, others believe they have a limited shelf life. So, what's the tru …

A new trend has emerged in the world of fragrance and beauty; hair fragrance. These unique products offer a fresh take on traditional perfumes, specifically designed to infuse your locks with a light sensual scent. Let's see why they've captured the attention of beauty enthusiasts, and why they're deserving of a place in your fragrance collection. What Are Hair Fragrances? Hair fragrances are a fusion of scent and hair care ingredients, specifically formulated to impart long-lasting fragr …