What is an Old Lady Scent?
Posted by MAIR on Oct 2nd 2024
Recently, the phrase "old lady scent" has been trending on Reddit, sparking conversations about what truly makes a fragrance fall into this category. This has us wondering not only about the defining characteristics of these scents but also about how they make older women feel. Are they nostalgic reminders of their youth, or do they carry connotations that some might find unflattering? In this blog, we’ll explore the concept of old lady scents, delve into the types of fragrances that fit this de
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The Hidden Impact of Microplastics on Our Sense of Smell
Posted by MAIR on Sep 19th 2024
As we become increasingly aware of environmental pollutants, a recent discovery has raised new concerns—scientists have found microplastics in brain tissue, just above the nose. While microplastics have already made headlines for their presence in oceans and our food, this new finding could have a more personal and surprising effect: a potential impact on our sense of smell.As a fragrance enthusiast, you probably treasure the joy that comes from experiencing different scents. But what happe
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Why Brands Should Stay Independent: The Power of Indie Fashion and Beauty
Posted by MAIR on Sep 10th 2024
In the beauty and fashion industries, there’s a growing divide between independent brands and venture-backed newcomers. As traditional business models evolve, more indie brands are thriving by staying self-reliant, bypassing the pressures of venture capital, and focusing on their creative vision. 1. The Pressure on Venture-Backed Brands to PerformWhen brands receive venture capital, they often enjoy rapid expansion, thanks to significant resources at their disposal. However, this financial
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