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​Should Gender Still Exist in Fragrance?

​Should Gender Still Exist in Fragrance?

Posted by MAIR on Dec 16th 2024

In recent years, the fragrance world has experienced a surge in niche brands that challenge the traditional rules of perfumery. One of the most notable shifts is the move away from labeling scents as "for men" or "for women." Instead, many niche perfume houses categorize their fragrances by scent families or notes, encouraging customers to explore freely without the confines of gender labels. While this trend aligns with the growing demand for individuality and self-expression, it raises an impo …
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​Why Do You Go Nose Numb After Smelling Perfumes?

​Why Do You Go Nose Numb After Smelling Perfumes?

Posted by MAIR on Dec 9th 2024

Have you ever been excited to test out a few perfumes, only to find that by the third or fourth scent, you can’t smell anything clearly anymore? This common phenomenon is known as “olfactory fatigue” or “nose blindness.” It happens when your sense of smell becomes overwhelmed and temporarily desensitized, making it harder to differentiate new fragrances.Our olfactory system is designed to adapt to continuous stimuli. Think about how you stop noticing the smell of your own perfume after a few hou …
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Rollerball vs. Atomizer Spray: Which Travel Perfume Style is Perfect for You?

Rollerball vs. Atomizer Spray: Which Travel Perfume Style is Perfect for You?

Posted by MAIR on Dec 4th 2024

The holiday season is here, and travel-sized perfumes are the ultimate stocking stuffer or on-the-go luxury gift. But when it comes to gifting, there’s one question: rollerball or atomizer spray? Let’s dive into the benefits of each and help you find the perfect option for every fragrance lover on your list.The Case for the RollerballCompact, precise, and mess-free, rollerballs are a favorite for those who prefer a subtle application. The rollerball allows you to target specific areas like your …
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