The MAIR line was created in response to women in department stores dreading going down the fragrance aisle because of the overpowering linger of scents. In developing our line we surveyed fragrance lovers asking what they wanted most in a perfume. The majority of responses were the desire to have a soft yet long-lasting scent. 

In creating the soft and light character of our collection we focused on the artistry of perfume by blending notes that conjure certain feelings like happiness, confidence, and beauty.

Let us take you on an unforgettable olfactive journey.