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It Starts with a Vision

Nov 5th 2015

When I first started planning the ad campaign for my brand my mind was racing with hundreds of ideas, I wanted something captivating and grand. Looking back at that moment, I have to laugh to myself a little bit because I had no idea what I would be in for the next months ahead.There is a gospel song by Karen Clark Sheard called, My Words Have Power. In it she sings the following lyric, “You’ve got to see it before you see it.” And she’s right, before anyone was hired on my team, I had a …
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Wear it Well

Oct 28th 2015

So, I have a confession to make, I LOVE prints! Blouses with big prints, skirts with small prints, tees with bold prints and dresses with wild prints have a special section in my closet, not kidding. Most people enjoy their art on walls, or in photography. However, I prefer it on my clothing.This fairly new style in the fashion industry called digital printing started appearing on the runway in 2010. Its main benefit (to me at least) is that the weight of the garment stays light. This tre …
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You Can't Eat Your Cake and Have it

Oct 20th 2015

I'm sure you all have heard this one before, but what if I told you you could? Sadly, not with cake, but with your perfume! Want a fragrance that is soft, but also lasts long? You can! Want a fragrance that is strong, but doesn't overwhelm you and the people around you? You can! Want this in one bottle? Here it is!Perfumery is a percentage war. In creating Remember When, Master Perfumer Frederick Cohen and I worked to satisfy people who love their scents soft and people who love their scents str …
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