Which Fragrance Category Lasts the Longest? A Guide to Long-Lasting Perfumes
Posted by MAIR on May 31st 2024
Thought we'd piggy back off our last blog about gourmand fragrances and stay in the topic of styles of perfume. Choosing a fragrance is more than just finding a scent you love; it’s also about how long that fragrance will last throughout the day. Whether you’re heading to work, a social event, or a special occasion, understanding the longevity of different types of perfumes can help you make the best choice. In this blog, we’ll explore which fragrance categories tend to last the longes
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The Allure of Gourmand Fragrances Explained
Posted by MAIR on May 28th 2024
A trend has been sweeping the fragrance industry in recent decades – the rise of gourmand fragrances. These delectable scents, inspired by culinary delights, have captured the hearts and senses of fragrance enthusiasts worldwide. But what exactly defines a gourmand fragrance, and why has it become so popular in the last 20 to 30 years?
What are Gourmand Fragrances? Gourmand fragrances, offer a sensorial journey that mirrors the experience of indulging in delectable treats. Unli
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The Role of Coffee Beans in the Fragrance Industry
Posted by MAIR on May 20th 2024
When you walk into a perfume store, you might notice small jars of coffee beans placed strategically around the space. These unassuming beans play a crucial role in enhancing your fragrance shopping experience. But why are coffee beans used in the fragrance industry, and what exactly is olfactory fatigue? Let’s dive into the aromatic world of perfumes and discover the science behind this practice.Understanding Olfactory FatigueOlfactory fatigue, also known as olfactory adaptation, is a temporary
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