A Guide To Navigating Authentic Designer Fragrances From Dupes
Posted by MAIR on Nov 14th 2023
We've all experienced falling in love with a fragrance at the perfume counter and had the thought can I get this cheaper at the discount store? But how do you know if you're snagging a deal or falling into the dupe trap? In this blog, we're breaking down the basics to help you confidently discern between the real deal and a clever imitation. When considering stores that openly sell fragrance dupes, it's essential to be aware of the trade-offs involved. While these sellers may provide a more
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What Impact Does Wearing Perfume Have on the Environment?
Posted by MAIR on Nov 9th 2023
It's hard to imagine that something we spritz two or three times a day can leave a carbon footprint. A recent walk-through of the fragrance section of a department store had our team thinking of the environmental repercussions of our scent expressions. Let's unravel the environmental effects of wearing perfume and how it affects our planet.Ingredients and Sourcing:
The journey begins with the ingredients. Many perfumes rely on a complex blend of natural and synthetic elements. Natural ingredien
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Iconic Fragrances: How a Perfume Becomes a Bestseller
Posted by MAIR on Nov 6th 2023
Have you ever wondered what transforms an ordinary perfume into a blockbuster sensation? The world of fragrances is as diverse as it is competitive, and creating a bestselling perfume is no small feat. But who holds the power to decide which fragrance becomes a hit in the market? In this blog, we'll explore the journey of a fragrance from concept to sensation, and the key players who influence its success.1. The Perfumer's Artistry:A fragrance begins with the nose of a talented perfumer. These m
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