The Art of Perfume Packaging and Its Effect on Consumers
Posted by MAIR on Mar 11th 2024
The fragrance experience doesn't start with the way it smells but with the way it looks. In other words, it's a sensorial experience that begins the moment you lay eyes on its packaging. The artistry and craftsmanship behind perfume packaging design play a crucial role in shaping consumer perception and setting the tone for the olfactory journey that awaits. Trends in Perfume Packaging: Today, perfume packaging design is as diverse and dynamic as ever, with trends constantly evolving t
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Iconic Fragrances: How a Perfume Becomes a Bestseller
Posted by MAIR on Nov 6th 2023
Have you ever wondered what transforms an ordinary perfume into a blockbuster sensation? The world of fragrances is as diverse as it is competitive, and creating a bestselling perfume is no small feat. But who holds the power to decide which fragrance becomes a hit in the market? In this blog, we'll explore the journey of a fragrance from concept to sensation, and the key players who influence its success.1. The Perfumer's Artistry:A fragrance begins with the nose of a talented perfumer. These m
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