If you have ever stopped to wonder why we as a culture do the things we do you’re not alone. Lately, (for whatever reason) I too was pondering on why we as a human race bother to wear perfume, but bef…

The idea of a great perfume is in a way to pique interest without demanding it. You want to give off a nice scent, but not one that’s easily defined or recognized; you want people to notice, but not b…

One of the most incredibly misunderstood beauty products is fragrance. Knowledge of fragrance starts and ends at wearing a scent that smells good. Let’s dive in to some of these myths:Myth #1 Cologne…

With every industry there are a lot of misconceptions, the same goes for the fragrance industry. Here is Part 1 of my disclaimer series about perfume I think you should know. 1. Sensitivity is a…

Don’t let me fool you, it’s extremely difficult to create, manufacture, sell and get other people excited about your product. What makes it easier? Instinct and the people you surround yourself with.…