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Is an Expensive Fragrance Always the Best? What You Need to Know

Is an Expensive Fragrance Always the Best? What You Need to Know

Posted by MAIR on Mar 4th 2025

In a recent episode of The Real Housewives of Beverly Hills, actress Jennifer Tilly hosted a "Caviar and Caftan" party, where she mentioned her preference for the most expensive caviar, assuming higher cost equates to better quality. This scenario mirrors a common misconception in the luxury fragrance world: the belief that a higher price tag guarantees superior quality and longevity. Luxury Retailers and High-End Fragrances Esteemed department stores like Saks Fifth Avenue and Bergdorf Goodman …
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From Designer to Niche: How to Expand Your Fragrance Collection with Artisanal Scents

From Designer to Niche: How to Expand Your Fragrance Collection with Artisanal Scents

Posted by MAIR on Jan 31st 2025

If you’ve only worn mass-market designer, department store, or celebrity perfumes, adding a niche fragrance to your collection can open up an entirely new world of scent. Niche perfumes aren’t about replacing what you love—they’re about expanding your options, introducing new ingredients, and experiencing fragrances crafted with artistry and depth. Let’s explore how niche perfumes differ across countries and how you can seamlessly include them in your lineup.Why Add Niche Perfumes to Your Collec …
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