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​Introducing Acqua Di Lusso: A Fragrance Inspired by Italy’s Timeless Beauty

​Introducing Acqua Di Lusso: A Fragrance Inspired by Italy’s Timeless Beauty

Posted by MAIR on Nov 12th 2024

Introducing Acqua Di Lusso: A Fragrance Inspired by Italy’s Timeless BeautyThere are certain moments in life that leave a lasting impression, shaping both memories and creative inspiration. For me, that moment came during my first trip to Europe, specifically Milan, Italy. Walking through the historic streets and standing in awe of the Duomo, I knew this city would influence my next fragrance.The Elegance of Milan and Its InspirationMilan is a city where the past and present meet seamlessly. The …
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What Makes a Perfume a Luxury Fragrance? The Evolving Definition of Luxury

What Makes a Perfume a Luxury Fragrance? The Evolving Definition of Luxury

Posted by MAIR on Aug 27th 2024

When we first started this blog, we took on the task of defining what luxury truly means. In that post, we explored the essence of luxury as a blend of exclusivity, quality, and an experience that goes beyond mere functionality. But today, let’s take that a step further and dive into the world of luxury fragrances. What makes a perfume a luxury fragrance, and how has that definition changed over time?The Classic Definition of a Luxury FragranceTraditionally, a luxury fragrance has been defined b …
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