Blog

Most people think they know how to test a fragrance—spray, sniff, and decide. But if you’re doing it that way, you might be missing the full experience. Whether you're a casual perfume lover or a budding connoisseur, learning the right way to smell can unlock a whole new world of fragrance. Here are five common myths about testing perfume—and the truth that will elevate your scent game. 1. Myth: Coffee beans cleanse your scent palate Coffee beans are often handed out at pe …

Have you ever been excited to test out a few perfumes, only to find that by the third or fourth scent, you can’t smell anything clearly anymore? This common phenomenon is known as “olfactory fatigue” or “nose blindness.” It happens when your sense of smell becomes overwhelmed and temporarily desensitized, making it harder to differentiate new fragrances.Our olfactory system is designed to adapt to continuous stimuli. Think about how you stop noticing the smell of your own perfume after a few hou …