Why Perfumes Smell Different Based on Region
Posted by MAIR on Jun 22nd 2024
Perfumes smell different in various parts of the world because they are influenced by local traditions, ingredients, and cultures. For example, Egyptian perfumes are known for their strong scents, which come from ancient traditions and ingredients like oud and spices. Italian fragrances, on the other hand, are admired for their creativity and unique blends inspired by art and history. These regional differences add richness and diversity to the world of perfumery worldwide. Strength of Egyp
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The State of Sustainability in the Fragrance Industry
Posted by MAIR on Jun 13th 2024
It takes a village to produce your favorite perfume, from the floral picker to the farmer. Each stage of production involves numerous contributors, reflecting a complex supply chain with significant environmental implications. However, the term "sustainable fragrance" lacks a standardized legal definition, leaving the interpretation to individual brands.Sustainability Practices in the Fragrance IndustryIngredient SourcingOne of the most critical aspects of sustainability in the fragrance industr
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Which Fragrance Category Lasts the Longest? A Guide to Long-Lasting Perfumes
Posted by MAIR on May 31st 2024
Thought we'd piggy back off our last blog about gourmand fragrances and stay in the topic of styles of perfume. Choosing a fragrance is more than just finding a scent you love; it’s also about how long that fragrance will last throughout the day. Whether you’re heading to work, a social event, or a special occasion, understanding the longevity of different types of perfumes can help you make the best choice. In this blog, we’ll explore which fragrance categories tend to last the longes
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