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Retail theft, often dismissed as a “victimless crime,” has become a significant issue in today’s retail landscape. The truth is, there are real victims—especially small businesses that bear the brunt of these losses. Whether your products are in a department store or a local mom-and-pop shop, retail theft directly impacts a product based company's bottom line, and its effects are far-reaching.The Surge in Retail TheftRetail theft has been on the rise, with some reports indicating a dramatic incr …

The world of beauty influencers is experiencing a shift in consumer trust. The new trend known as "deinfluencing," where influencers strategically share negative reviews to build trust with their audience is building momentum. But is this just a ploy for beauty influencers to get more views with Negativity Bias? Let's explore the temperature of the beauty influencer world and whether consumers can confidently place their trust in the recommendations of these digital trendsetters. The Rise …