The Future of Fragrance: Is AI Changing the Way We Buy Perfume?
Posted by MAIR on Mar 24th 2025
The fragrance industry has long been rooted in tradition, with master perfumers crafting scents based on intuition, artistry, and years of expertise. But as technology continues to evolve, artificial intelligence (AI) is making its way into perfumery, offering a new and personalized way for consumers to experience scent. The question remains: is AI transforming the way we buy fragrance, or is it simply another tool in an industry known for innovation?
The Intersection of AI and Perfumery
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