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2025 Fragrance Trends: What’s in the Air This Year?

2025 Fragrance Trends: What’s in the Air This Year?

Posted by MAIR on Jan 13th 2025

As the new year unfolds, it’s time to sniff out the fragrance trends we think are set to dominate 2025. From bold experiments to nostalgic throwbacks, this year promises to be as dynamic as ever for scent lovers. Whether you’re a seasoned fragrance aficionado or just dipping your toes into the perfume world, here’s what to watch out for in the year ahead.1. Floral Powerhouses for AllFlorals are stepping out of their traditional roles and taking center stage in unexpected ways. Think rose paired …
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