What Niche Fragrances Are and Their Growing Popularity
Posted by MAIR on Jan 24th 2024
Niche fragrances have emerged as hidden gems to the mainstream market today. They have a distinct way in how they captivate audiences with their unique charm and unconventional notes. But what exactly are niche fragrances, and why do they exist? What Are Niche Fragrances? Niche fragrances are artisanal scents crafted with meticulous attention to detail, often by independent perfumers or smaller houses. Unlike their mainstream counterparts found in popular outlets like Sephora or Ulta,
…