The Families Behind the Fields: The Jasmine Growers of Grasse
Posted by MAIR on Nov 3rd 2025
Grasse, the perfume capital of the world, owes much of its legacy not to corporations or factories, but to families, generations of cultivators who have tended their flower fields with devotion and skill. In this chapter of The Families Behind the Fields, we turn our attention to the jasmine growers whose blossoms have defined French perfumery for centuries.
The Founding Families of Fragrance
The jasmine fields of Grasse have long been family-run, with names like Mul, Roustan, and Biancalana's d
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